With the invention of the Amazon Echo and Google Home, people are searching the Internet by asking questions out loud rather than typing them into a computer or smartphone. In fact, there are more than 10 million voice-first devices being used right now. Voice-enabled devices completely change the way people search for products and services, therefore they change the way marketers should think about a consumer’s path to purchase. In this session, you will learn: • How voice search is changing marketing • How to optimize for voice search • Where voice search is heading in the future

https://vshow.on24.com/vshow/aaim2017/content/1469732

Software/Technology Strategy Search Engine Marketing Search Engine Optimization

Webinar