Today, Amazon, Uber, Google, and Apple, are all engaged heavily in different parts of the banking value chain ranging from loans (Amazon, Uber) to payments (Google, Apple). There are also a list of pure play companies (Paypal, Venmo) that are putting forth made-to-order banking alternatives for Millennial and Gen Z audiences, in order to disrupt a slow moving market.

https://vshow.on24.com/vshow/aamt2018/content/1628227

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Product Velocity BOPUS Loyalty Enhancement Cart Reminders Contextual Real-Time Customer Engagement Cross-Channel Personalization Cart Abandonment AI Driven Streaming Platform Event-Driven Customer Engagement Hub Micro-Targeting