Just getting your messages to recipients is not enough; you have to give subscribers reasons to engage with those messages. This means abandoning the idea of batch and blast and entering into a relationship-oriented mindset that continuously builds engagement with consumers, one by one and over time. Download this eBook and learn how to create an engaging conversations with your subscribers, listen and adapt in your email marketing, and use behavioral filters to create targeted messaging. Also, find out 6 ways to think about conversations and not campaigns.

https://vshow.on24.com/vshow/aamob2016/content/1303609

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